T-CARICA Brand identity
With a clear vision and bold ambition, T-Carica is set to transform electric mobility in Italy.
We’ve created a new visual identity and website centered on the concept of energy propagation, inspired by the Doppler effect: something that flows, shifts, connects, and grows.
Essential graphics, fluid lines, and vibrant colors express this dynamic force, while the new logo, color palette, and typography convey a sense of movement, innovation, and continuous evolution.
2025
Branding / Graphic Design / Electic mobility
MILANO
credits
Client: T-Carica
Account Manager: Simona Arosio
Graphic Desig & Art Direction: Francesco Zivoli, Leonardo Casani